Mailchimp user tracking in Google Analytics using Google Tag Manager
1 The problem: 2 The solution: 2.1 Step 1: Create the Custom dimension withing Google Analytics 2.2 Step 2: Create the trigger, variable and tags in GTM 2.3 Step 3: Set Mailchimp to use eCommerce360 Link Tracking 2.4 Step 4: Test …
October 29, 2020
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